At Canada's Online DVD Rental Store (DVD-Rental.ca), an important part of our commitment to provide you with service excellence is our respect for your right to privacy. In the following pages we describe these policies and procedures and how we put them into practice so that you have control over how we collect, use and disclose your information.
Background
When you register at DVD-Rental.ca, we ask you for personal information. We use this information to process your orders and to communicate with you about the status of your orders. We also use your email address to send you newsletters you are subscribed to during registration, as well as messages about DVD-Rental.ca special offers, promotional announcements and consumer surveys. If you no longer want to receive the newsletters, or other announcements, simply access your account settings and uncheck those items to unsubscribe.
Collection and Use of Information
When you register at DVD-Rental.ca, we ask for your email address, a password, your full name, address, and telephone number so we can ship your order. We use your telephone number only if there is an order-related issue, not for marketing purposes. You must certify that you are at least 18 years old. (People under 18 cannot use DVD-Rental.ca's services.) Our server stores this information so that placing future orders will be quicker and easier. If you want to update your address, go to Your Account and make the appropriate changes. You must be signed in to access Your Account. DVD-Rental.ca uses a third party credit card processing service, and does not physically store your credit card numbers on our servers. Any time you are entering and changing credit card information, you will be accessing Beanstream's secure servers. They keep all information about you private. Please see their privacy policy at www.beanstream.com/website/privacy/privacy.asp. We also track your order and billing history so you can access Your Account and immediately determine which DVDs you've rented. This information is also used to remove rented titles from your wish list.
Disclosure
Except as described in this section, we will not sell, rent or disclose your personally identifying information to third parties without notifying you of our intent to share the information and giving you an opportunity to prevent your information from being shared. We occasionally use other companies, agents or contractors to perform services necessary to our operations. For example, we have partnered with other companies to personalize our Web pages, process credit card transactions, analyze customers' interaction with our site and process consumer surveys. We also provide postal addresses to Canada Post for delivery purposes. In the course of providing such services, these companies may have contact with your personally identifying information. Either by contractual agreement, and/or in accordance with their privacy policy, these companies must treat your information in accordance with this Policy. We will not be liable for any damages that may result from the misuse of your personal information by these companies. DVD-Rental.ca also reserves the right to disclose information when required by law.
Security and Access
For transmitting your personal information to us, we use a secure server (SSL), which encrypts all of your personal information. This encryption process ensures that the information you give us is protected against unauthorized access. You can access Your Account from every page on the site to update and correct your name, email address, password, address, credit cards, and mailing list preferences. Please note that you must be signed in to DVD-Rental.ca to access this information. We have implemented technology and security features, as well as strict internal guidelines, to safeguard the privacy of your personal information from unauthorized access or improper use. We will continue to enhance our security procedures as new technology becomes available. While we make every effort to ensure that your information is secure on our system, no data transmission over the Internet can be guaranteed to be 100% secure. As a result, we cannot guarantee the security of any information you transmit to us, and you do so at your own risk.
Cookies
A cookie is a small piece of data that is sent to your browser from a Web server and stored on your computer's hard drive. Like many web sites, we use cookies and obtain certain types of information when your browser accesses DVD-Rental.ca. We use cookies to allow us to maintain your rental wish list. To use the DVD-Rental.ca site, your browser will need to be set to accept cookies. We also use cookies to gather other information, such as how often customers use certain pages. This information is used to analyze trends and consider changes to our site.
Talk to Us
If you have any questions or complaints about our privacy policies, or about how we are living up to them, let us know right away. In most cases, a complaint is resolved simply by telling us about it and discussing it with us.

DVD-Rental.ca is committed to treating you with the greatest respect and consideration, and providing the highest level of service. Even so, from time to time something may go wrong. There may be a misunderstanding, or you may feel you have been dealt with unjustly. Whatever the circumstances, resolving the problem for you is our primary concern.

DVD-Rental.ca can be contacted at info@dvd-rental.ca

Last updated: February 24, 2003